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Ease of Doing Business in the Digital Era

The digital era has brought many changes in various aspects of life, including the business world. Now, there are many conveniences that business people can take advantage of to develop their business. The following are some of the conveniences of doing business in the digital era:

1. Wide Market Reach

With the internet, business people are no longer fixated on geographical boundaries. They can reach customers from all over the world through websites, social media, and e-commerce platforms. This certainly opens up greater opportunities to increase sales and profits.

2. Lower Operational Costs

In the digital era, there are many online tools and platforms that can be used to run a business at lower costs. Business people no longer need to spend large amounts of money to rent space, buy equipment, or employ many employees.

3. More Effective Marketing

The internet and social media provide various ways to market products and services more effectively. Business people can target their advertising and promotions to the right audience, thereby increasing ROI (Return on Investment).

4. Easier Communication

In the digital era, communication with customers and business partners has become easier and faster. Business people can use email, chat, and video calls to communicate with their customers and business partners around the world.

5. Better Data Analysis

By using online analytical tools, business people can monitor their business performance more easily and accurately. This data can be used to make more informed business decisions and increase profitability.

6. Ease of carrying out transactions

In the digital era, buying and selling transactions have become easier and safer. Business people can accept payments from customers via various online payment methods, such as bank transfers, e-wallets and credit cards.

7. New Business Opportunities

The digital era opens up new business opportunities that were previously unthinkable. Business people can take advantage of digital technology to create innovative new products and services.

8. Easier Access to Capital

In the digital era, many fintech platforms offer business capital loans with an easy and fast process. This can help business people to develop their business without having to have large capital.

9. Opportunities to Collaborate

In the digital era, there are many online platforms that can be used to collaborate with other business people. This can help business people to expand market reach and increase business opportunities.

10. Ease of Learning and Developing

In the digital era, a lot of information and learning resources are available online. Business people can easily learn various new things that can help them to develop their business.


The digital era offers many conveniences for business people to develop their businesses. By utilizing digital technology appropriately, business people can increase their chances of achieving success.

In this case, we can help you create a system to support your business. Our company is located in Denpasar Bali, and we specialize in developing desktop and web-based applications for retail and wholesale businesses. If you are interested, please do not hesitate to contact us.